INDUSTRY
Consumer · Foods & Cosmetics
We analyze trends in key consumer goods industries, such as F&B and cosmetics,
and provide customized strategic consulting services for global expansion.
Research & Curation
aT Korea Agro-Fisheries & Food Trade Corporation (aT)
Provided country- and product-specific market information to support domestic companies in the agro-fisheries sectors seeking to expand into international markets.
Key Activities
- Trend Analysis
Analyzed consumption trends and popular products by category using the company's proprietary data solution, E-Knowing. - Market Entry Barriers
Minimized export risks by providing information on customs clearance, quarantine procedures, and relevant institutions for each country. - Buyer Interviews
Established export strategies and securing country-specific market insights based on a local expert network.
Key Achievements
- Marketing Strategy
Supported the development of new products and the design of customized marketing strategies for export markets. - Export Consultation Support
Assisted in securing actual contracts by providing tailored consultation materials for buyers.
Exporting Consulting
aT Korea Agro-Fisheries & Food Trade Corporation (aT)
Provided support for the export facilitation and market development of domestic food and agricultural companies through initiatives that fostered export-oriented growth and identified new trading partners abroad.
Key Activities
- Customized Overseas Expansion Services
Established and implemented customized business strategies through personalized consulting services aligned with target countries and company profiles, including export facilitation and the identification of new trading partners. - International Marketing & Expansion Support
Provided marketing assistance through buyer matching, exhibition participation support, and production of export-oriented promotional content, enabling companies to penetrate global markets and increase export sales.
Key Achievements
- Buyer Identification & Agreement Signing
Supported companies in securing MOUs and export contracts with reliable international buyers through customized buyer identification and consultation services. - Participation in Overseas Exhibitions & Network Expansion
Supported companies in participating in global exhibitions, resulting in increased brand visibility, market expansion, and growth of buyer networks. - Empowering Domestic Companies for Export
Strengthened the export capabilities and overseas market competitiveness of domestic companies by facilitating sample shipments, creating promotional content, and conducting international marketing initiatives.
Research & Curation
Korea Rural Community Corporation (KRC)
Provided export market information and developed customized strategies for 8 agricultural materials sectors to facilitate the global expansion of domestic agricultural input companies.
Key Activities
- Overseas Market Research
Investigated and provided insights into market conditions, regulatory requirements, and entry strategies for each product and country using big data and a global network. - Customized Information & Consulting
Supported the development of international expansion strategies through product-specific analysis and expert network-based consultations. - Database of Key Information
Provided core market information obtained through years of demand analysis with agricultural input companies as a standardized database.
Key Achievements
- Tailored Consulting
Provided customized consulting services, including entry barrier analysis, competitive product comparisons, buyer identification, market viability assessments, and one-on-one expert matching. - Tangible Results & Business Impact
Strengthened the export capabilities of agricultural input companies by offering strategic insights on promising export destinations and providing tailored export support.
Research & Curation
Korea Cosmetic Industry Institute (KCII)
Conducted real-time analysis of rapidly evolving global beauty trends and provided market insights to enhance the export competitiveness of Korean cosmetics companies.
Key Activities
- Trend Analysis
Collected beauty-related articles from 14 countries and leveraged AI-based forecasting to identify emerging trends. - Consumer Insights
Analyzed purchasing behaviors by trend through consumer panels in key export markets.
Key Achievements
- Developed a predictive model for key beauty trends within the next year, achieving an accuracy rate of over 80%.
- Derived consumer personas for each trend and proposed a roadmap for customized product development.